Lead generation for consulting firms, even when every partner is billable
Lead generation for consulting firms usually runs on the partners' personal networks. That works until everyone is delivering at once and utilisation drops three months later. We build you a system that brings in qualified conversations without your partners doing outreach all day.
- Free analysis before any quote
- Live in 4–12 weeks
- You own the code and data

Almost every consultancy knows this pattern
While the partners deliver, nobody looks for new work. When a large engagement ends, business development starts. By the time it turns into work, half the team is on the bench. A system keeps the pipeline moving in the busy months too.
- Utilisation
- Qualified conversations
Today: outreach starts when projects end
With a system: the pipeline keeps running
Schematic view over twelve months, no client data.
Five building blocks, one flow into your CRM
Expert content that triggers enquiries
Your partners' know-how becomes articles, checklists and case examples on the questions your target clients actually ask. With our own tool Rankhalo we check whether this content also shows up in AI answers.
AI qualification of every enquiry
A model reads the enquiry and checks industry, size, budget signals and urgency against your criteria. Only the right cases land in a partner's calendar.
Targeted outreach to a fixed list
Together we define a manageable list of target accounts. Every message is researched, refers to a real topic at that company and only goes out after you approve it.
CRM handoff with context
Every conversation arrives with a summary, source, company profile and a suggested opening. The partner walks into the first call prepared.
Pipeline next to capacity
One view shows weighted pipeline and free consultant capacity per month. You see the gap before it opens.
Fixed price, live in 4–12 weeks
Most consultancies start with qualification and CRM handoff. Content, outreach and the capacity view follow in a second step. You get the fixed price after the free analysis, before you commit to anything.
Focused growth system
€5,000–15,000
4–6 weeks
Lead generation & conversion systems
€15,000–30,000
6–10 weeks
Who builds it and how you start
Our senior team in Istanbul builds the system. Your contact is Ferhat Ziba, founder of Melexsoft. Since 2021 we have been a services firm ourselves, with sales depending on the time of the same people who deliver. We know the problem first-hand.
- 1
Enquiry
Three sentences about your firm are enough. Reply within one business day.
- 2
Free analysis
We look at where your work comes from today and where enquiries get lost.
- 3
Fixed-price quote
Scope, price and date in writing. What we build belongs to you afterwards.
Questions consultancies ask
Won't active outreach hurt our reputation?
Mass sequencing does. We contact a small, researched list, referring to a specific topic at each company. You approve every template before it goes out.
How much partner time does this take?
A few interviews during setup, so the content and qualification criteria reflect your expertise. After that, partners only see conversations that match your criteria.
Does this work for IT service providers and small firms?
Yes. What matters is that you can describe your target clients and that a first conversation is worth something to you. Small teams often only need the first step with qualification and CRM handoff.
Which CRM do we need?
We connect the system to the CRM you already use. If you do not have one yet, we recommend a lean option that fits your size.
Where will your work come from in six months?
Tell us how your firm wins work today. Within one business day you get an assessment and a proposal for the first building block.

Ferhat Ziba
Founder, Melexsoft