Sales org design consulting that reaches into your CRM
Our sales org design consulting is for B2B companies that have grown past founder-led sales. We work out with you how marketing, sales, customer success and RevOps should work together, then build the systems that hold that structure up: lead routing, handoffs and shared definitions.

- Structure session in the free analysis
- Build at a fixed price
- Reply within one business day
Which model fits your ARR?
Structure follows deal size and sales motion. For a first read, revenue is enough.
Up to around €1–2M ARR
Model 1 · founder-led
- Generalist marketer
- First AE (optional)
What the model needs
A CRM with honest stages, a written ICP and recorded calls. That gets your first sales hire productive sooner.
€2–20M ARR · RevOps central
Model 2 · pods
- 2 account executives
- SDR
- Demand generation
- Customer success
What the model needs
Segment fields, automatic routing per pod and a RevOps layer that keeps the same definitions for every pod.
Above €20M ARR
Model 3 · functional
- Marketing
- Sales
- Customer success
- Partnerships
- RevOps + GTM engineering
What the model needs
One central data model, handoff SLAs between functions and a forecast nobody renegotiates.
The most expensive mistakes happen when moving from model 1 to model 2, when people move before the data does.
Five signals you have outgrown your structure
If two or more apply, the session is worth your time.
The forecast is a negotiation. Leadership adjusts the sales number every week.
What we build:Stages with exit criteria and a forecast that comes straight from CRM data.
Three people give three different win rates for last quarter.
What we build:One shared data model and a dashboard with exactly one definition per metric.
Someone spends part of every day pushing leads to the right rep.
What we build:Lead routing as a rule set in the CRM, with a clear owner and a log.
Your account executives sell every segment, size and use case.
What we build:Segment fields and territory rules as the basis for splitting into pods.
Two teams report the same metric differently.
What we build:One central process for all teams, while ownership of accounts stays with each team.
First the session, then the system
Structure session as part of the analysis
We look at your numbers, your CRM and who owns what today. You get a recommended model and a list of the systems it is missing.
We build routing, handoffs and definitions
Data model, routing rules, handoff SLAs and reporting are live in your existing CRM before anyone changes seats.
€15,000–60,000
Typical range for GTM engineering projects, live in 4–12 weeks
What you will not get from us
We are not an HR or management consultancy and do not fill roles. You get a structure recommendation and the system underneath it. Code and data belong to you.
Questions about sales org design
What does sales org design consulting cost?
The structure session is free and part of our analysis. The build is fixed-price; GTM engineering projects usually fall between €15,000 and €60,000.
Do you also write job descriptions and draw org charts?
We recommend a model and show which roles it needs. Job descriptions, recruiting and staffing decisions stay with you or your HR advisor.
When is the right time to restructure?
When two of the five signals apply, and never mid-quarter. Definitions and data move first, people second.
Who works on our project?
Your contact is Ferhat Ziba, founder of Melexsoft. The build is done by our team in Istanbul. Melexsoft was founded in 2021.
Which structure fits your revenue?
Send us your ARR, team size and the biggest annoyance in sales. You get a session time within one business day.

Ferhat Ziba
Founder, Melexsoft